Social Media Coordinator

Storyteller Wanted: Shape the Narrative of Change as Social Media Coordinator at Sarthak Foundation

Are you a dynamic digital native with a passion for purpose? Sarthak Foundation, a leading non-profit committed to empowering children from marginalized communities, is seeking a Social Media Coordinator to join their vibrant team in Lucknow, Uttar Pradesh. This is a unique opportunity to use your creative skills to drive visibility, engagement, and lasting social impact.

Bring the 'Yellow Rooms' to Life

Sarthak Foundation is not just an NGO; it’s a movement. Recognized as one of the best NGOs to work for in India and a fantastic place for women professionals, Sarthak creates safe, vibrant educational spaces called Yellow Rooms. Along with programs like Yellow SLATEs and Sarthak Gurukul, the organization annually transforms the lives of thousands of children and families through education, gender equity, and a focus on emotional wellbeing.

This role is for a highly resourceful and energetic individual who can effectively capture and communicate these powerful stories of transformation.

The Role: A Blend of Creativity and Impact

The Social Media Coordinator will be the architect of Sarthak’s digital presence, acting as a crucial link between the grassroots work and a global audience. The position requires a unique combination of field-based content creation and desk-based digital strategy.

Key responsibilities include:

• Field Storytelling: Regular travel, primarily within Lucknow, to Yellow Rooms and field sites to capture high-quality photos and videos of activities, trainings, and events.

• Content Production: Creating compelling short videos, reels, and engaging posts in both English and Hindi. This includes conducting authentic interviews with children, educators, and parents.

• Digital Management: Taking full ownership of all social media platforms (LinkedIn, Instagram, Twitter/X, Facebook, YouTube) and the Sarthak Foundation website (WordPress), ensuring consistent growth and engagement through creative campaigns.

• Strategic Growth: Utilizing an understanding of social media trends and analytics to continuously suggest and execute new ideas that increase online visibility and donor engagement.

Who Should Apply?

The ideal candidate is a graduate in Media, Communications, Journalism, or has equivalent experience, and brings 1 to 5 years of relevant experience.

Essential Skills & Attributes:

• Exceptional Storytelling: A master of concise, engaging, and error-free writing in English, with excellent Hindi language skills a significant plus.

• Digital Production Prowess: Proficiency in industry-standard photo and video editing tools like CapCut, Canva, Adobe Premiere Pro, and Photoshop.

• Web Management: Practical knowledge of WordPress for maintaining and updating the organization's website.

• Passion & Resourcefulness: A smart, resourceful individual who takes initiative and has a high-energy, can-do attitude coupled with a deep passion for social impact. The role requires being comfortable interacting with children and communities.

While experience in the NGO or development sector and basic graphic design skills are a bonus, the most critical ingredient is a drive to shape and lead storytelling strategies that truly matter.

Ready to Make an Impact?

If you're eager to work in a purpose-driven, creative environment where you'll get hands-on exposure to real-world grassroots work, this is your chance. Join Sarthak Foundation and be part of a mission to transform lives through education and empowerment.

Apply Today!

Location: Lucknow, Uttar Pradesh (Field travel required) Application Deadline: 27 October 2025 To Apply: Email your resume to careers@sarthakfoundation.org with the subject line: Social Media Coordinator.

Sarthak Foundation is an equal opportunity employer and does not discriminate based on a person’s gender, caste, or sexual orientation.

Ready to bring your digital skills to a sector that changes lives every day? We look forward to seeing your application!

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